Recently, vendors using Perispect have been spotting Amazon sellers advertising their products below MAP pricing. Many vendors do not realize that some of these sellers may be “scam sellers” who have many products in their Amazon inventory, but do not ship anything to customers when they order and pay for products. Here are 3 ways [...]
Having an unknown seller pop up in your Amazon product listing is a frustration that most brand owners have experienced. These one-off Amazon sellers can negatively impact your product by altering the content of the listing, undercutting prices of authorized sellers and providing poor customer service that can lead to negative reviews on the listing. [...]
One of the most frustrating things for a brand is to find their product listed on Amazon or eBay by an unknown seller. Sometimes, this is a result of distributors selling to shady third-party resellers. Other times, it could be an authorized brick-and-mortar retailer who is just trying to stay competitive. But more and more [...]
You spend a lot of time creating your brand. After all, your brand tells your company story. Through your logo, website, social media and advertising strategies, you craft the vision for customers and provide added value to your products. A significant component of your branding is product pricing. Your MSRP conveys product value to customers. [...]